Zynga looking to expand in the gambling market

 
The popular gaming company Zynga which owns numerous games on Facebook including, Zynga poker, FarmVille, Mafia Wars and CityVille are just a few of the most popular games on Facebook.

Rumors are floating around that Zynga would move into online gambling with its Zynga poker game and casino games.

John Schappert, the COO of Zynga said, “I think it’s actually a very interesting opportunity, because we’re in a unique position. We have the world’s largest online poker game and the most social online poker game we’ve been running for four years. We had record results last quarter. And it’s one of the top six games on Facebook. So I think we’re in a very good position and it’s a category that’s interesting to us.

Before Zynga makes any move, the legal issues with online gambling in the U.S. would need to be worked out.  Currently the law makes it illegal for US residents to gamble online, however a recent Justice Department opinion could open the way for Internet gambling in certain states.

Other facts about Zynga from CEO Mark Pincus:

  • Zynga has grown its mobile user base to 15 million daily active users.
  • Zynga doubled its international revenue through increased localization.  The games are available in 17 different languages compared to 5 languages a year ago.
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